Solutions – Media & Advertising

Media & Advertising

Upgrading eye-catching media content

Massive free information with limited time distracts audience attention which causes low willingness of subscriptions. Through GCP.expert big data analysis, you’re able to identify every single audience profile and accurate content recommendation. Publishers can grasp the audience’s eye effectively.

Solution Features

Collect all audience path behavioral from various platforms

Collect all audience path behavioral from various platforms

Gain rich insights of audience profiles

Gain rich insights of audience profiles

Increase high click rates with precise recommendation

Increase high click rates with precise recommendation

Optimize campaigns with real-time reports

Optimize campaigns with real-time reports

GCP Products

GCE

GCE

GKE

GKE

Storage

Storage

SQL

SQL

BigQuery

BigQuery

Dataflow

Dataflow

Pub/Sub

Pub/Sub

Datalab

Datalab

Data Studio

Data Studio

ML Engine

ML Engine

CDN

CDN

Live Streaming Architecture

A live streaming service typically consists of three stages – pushing streaming, transcoding and allowing a large number of audiences to pull streaming. Taking HLS as an example, it is an ideal choice to run stateful workloads like RTMP servers and transcoder servers on Compute Engine to convert RTMP streaming as m3u8 and TS files, then store files on secure and durable Cloud Storage. Mass scale of audiences around the world are able to pull streaming files hosted on Cloud Storage via Cloud CDN or third-party CDN without worrying about system capacity. Serving backend API is also crucial to a live streaming service. Running backend API workloads on high availability and easy-to-manage Kubernetes Engine clusters with full managed CloudSQL as database allows developers to focus on business logic. Communication between RTMP servers and backend API servers can be leveraged through scalable and reliable Cloud Pub/Sub to ensure delivery of important status changes.

GCP Whitepaper

Best Practices for DDoS Protection and Mitigation

Best Practices for DDoS Protection and Mitigation

This paper describes the best practices for protecting against and mitigating such DDoS attacks for your Google Cloud Platform (GCP) deployment.

The Google Cloud Adoption Framework

The Google Cloud Adoption Framework

The Google Cloud Adoption Framework helps you determine where you are on your cloud journey today and how to get to where you want to go.

A Guide to Financial Governance in the Cloud

A Guide to Financial Governance in the Cloud

This paper discusses the importance of financial governance controls and the role these controls play in increasing the predictability of cloud costs.

Success Story

CommonWealth Magazine

CommonWealth Magazine

Founded in 1981, CommonWealth Magazine has stood as Taiwan’s most influential business publication and has also emerged as a leader in digital innovation.

KKBOX

KKBOX

Google Cloud Platform (GCP) is known for low latency. With its powerful features and data analysis capabilities, KKBOX decided to deploy their services on GCP.

VoiceTube

VoiceTube

After VoiceTube deployed their services on GCP, page speed increased by 10.2 times, and the website ranked 149 in Taiwan according to Alexa.

StraaS

StraaS

StraaS, which provides enterprise with highly customized video and streaming services, saves more than 50% of labor costs after adopting GCP Kubernetes.

iCook

iCook

iCook is one of the most popular recipe services in Taiwan with approximately 5 million visitors and 4.5 million downloads. With GCP ML technology, iCook is able to deliver mobile and personalized recipe-sharing.

Dcard

Dcard

With hundreds of millions of article views per month, Dcard has successfully automated deployments through Kubernetes which saved significant maintenance costs.

OneAD

OneAD

OneAD identifies fast-changing consumer behaviors to assist brands owners and enterprises in achieving maximum video ads efficiency through GCP machine learning and big data technology.

Breaktime

Breaktime

Having digital advertising experiences, Breaktime applies GCP for its high scalability with the assist of iKala GCP.expert profession.

Vpon

Vpon

With more than 1,500 customers all over the world, Vpon saves about 40% of its costs after adopting Google Cloud (GCP). Now Vpon relies heavily on GCP data analysis services.

cacaFly

cacaFly

Through BigQuery, Cloud Pub/Sub and other GCP big data products, cacaFly has successfully saved nearly 80% of time and labor cost.

Contact Us

If you need further information, please send a mail to gcp@ikala.tv or call +886-2-8768-1110 directly, thank you.

iKala “GCP.expert”, Google Cloud Premier Partner, provides AI-driven marketing technology solutions and Google Cloud infrastructure services. Our customers cover industries spanning gaming, e-commerce, media, ad tech, and finance. Headquartered in Taiwan and operating in Singapore, Hong Kong, Japan, Thailand and Vietnam.

聯絡我們

如果您有任何問題,可以先參考 FAQ 、寄信至 gcp@ikala.tv 或者 直接撥打 +886 2 87681110,謝謝!